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Recap of Our UX Strategy Master Class

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Last Friday we welcomed Jaime Levy – renowned UX Strategy professor from LA and author of the book “UX Strategy” – and 40 business leaders to B.Amsterdam for an exclusive Master Class. 

At this Master Class we discussed how UX, design and business strategy come together in order to radically improve business concepts.

IMG 2860 Master Class UX Strategy hosted by Jaime Levy

IMG 2857 Our Master Class in B.Amsterdam

Jaime Levy: “A unique kick-ass user experience aligned with the right business model can define a “disruptive” product. It helps the entire team and the stakeholders reach a shared product vision for greater efficiency. By doing everything you can to validate your User Experience Strategy, you reduce the risk that you are wasting your life making things that nobody wants. Your existence is what you make of it.

In order to empower our clients with our learnings and insights we’ve developed a User Experience Poster. A great and handy visual overview of UX Strategy. The poster will soon be released to all our Master Class attendees first and a broader audience later.

IMG 2865 Having a lunch and a drink

IMG 2847 Talking about the crucial importance of User Experience Strategy

Do you like to receive updates about the canvas and on pre-signups for our next Master Classes? Please go to: masterclass.edenspiekermann.com.

See you all next time!

Photos by Marija Erjavec.